• What's New!

    • NEW! Now available for purchase online Way of Life Gift Rewards Cards Buy HERE!!

    • Specials and Sales more info HERE!!

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  • Now in its 44th year serving the Santa Cruz area, WAY of LIFE is a green business dedicated to wellness and a healthy environment.WAY of LIFE owners Judyth and Marcy invite you to explore high quality, affordable natural living products and natural supplements for health and longevity.

    A Certified Nutritional Practitioner is in the store, offering free trusted advice. WAY of LIFE Free bi-weekly Health and Wellness Classes for the Community

    You’ll find a complete schedule of events at the store HERE

    WAY of LIFE carefully researches products and suppliers to insure top quality merchandise and customer satisfaction.

    When you shop at WAY of LIFE your dollars also support projects and services in the community. And you save dollars for yourself, with our Gift Rewards Card, you earn gift points for EVERY dollar spent!